Niche scan
Tech content breaks out on utility and spectacle, and almost nothing in between. Either the viewer learns something they can use in the next five minutes, or they watch something they could never afford do something absurd. The middle, polite reviews of reasonable products, is where reach goes to die.
Nouvel scans TikTok and Instagram Reels for your slice of tech, from iPhone tricks to smart home builds to app reviews, and flags the outliers whose views ran at least 50x past the creator's following.
The recurring format patterns behind this niche's outliers. A scan shows you the current live examples of each, with real numbers.
A hidden feature of a device everyone owns, stated as a correction. The mild insult is the hook, the utility is the save, and the ubiquity of the device removes the audience ceiling.
Two products racing side by side with a visible timer and a flat verdict. Suspense plus purchase relevance, and the loser's fans handle the comment section.
Tech pushed past reason: too many monitors, a fully automated room, a console in a car. Spectacle formats share on disbelief, not need.
Rapid-fire app recommendations with one concrete use case each. List formats earn saves, and each app's own community becomes a distribution channel.
01. Scan
Describe your niche in plain words. Nouvel scans TikTok and Instagram Reels live and returns up to 20 relevant viral reels.
02. Spot the outliers
Reels whose views are at least 50x the creator's followers wear the outlier badge. Real multiplier, real data, never padded.
03. Remake the format
Run analysis on any reel to break down its hook, structure and pacing, then film your own version with the mechanism intact.
Immediate utility or genuine spectacle, delivered in the first two seconds. Nouvel's AI analysis classifies each outlier's hook so you can see which lever it pulled and apply it to your own content.
Yes, a scan like app review reels or productivity app tips returns up to 20 current reels in that exact lane, with real performance data on each.
Your feed shows what the algorithm thinks you will watch, weighted toward big accounts. A Nouvel scan shows what is outperforming relative to audience size in your niche, which is the signal that predicts a repeatable format.
The free plan includes 3 scan credits and 3 analysis credits every month. No card required.